Sunday, March 30, 2008

Clinton's internet ignorance

By Libby

Frank Rich looks at the Bosnia debacle and ruminates on how the Clinton campaign shot themselves in the foot by ignoring the reality of the intertubes age.

That Mrs. Clinton’s campaign kept insisting her Bosnia tale was the truth two days after The Post exposed it as utter fiction also shows the political perils of 20th-century analog arrogance in a digital age. Incredible as it seems, the professionals around Mrs. Clinton — though surely knowing her story was false — thought she could tough it out. They ignored the likelihood that a television network would broadcast the inevitable press pool video of a first lady’s foreign trip — as the CBS Evening News did on Monday night — and that this smoking gun would then become an unstoppable assault weapon once harnessed to the Web.
I've been thinking about this myself for a while now. The campaign has done an incredibly poor job of employing the internet to further their narrative and seems to fail to recognize its power. I don't get why. As far as I know, Peter Daou is still their internet guru and surely he's one of the best. A really savvy player who understands the rules of the game well. Their internet outreach should be stellar. It's not.

All I can think is that Clinton and Penn and the rest of the 'leading' advisors of the campaign are ignoring his advice. There's really no other explanation.